At the end of March 2020, we discussed the comeback of Microsoft. On March 27, 2020, Microsoft had the lead over Apple for market capitalization: “As of March 27, 2020, …
Nike is a true superstar of marketing. Just as its endorsers are superstars in their sports. Thus, we look deeper into how Nike nails its marketing campaigns.
First, take a …Read more
As a result of the COVID-19 pandemic, the U.S. auto industry saw sales drop by 30 percent in the second quarter of 2020. Yet, below we present a few feel-good …Read more