Ah, this is a question that all of us who participate in social media marketing would like to answer.
With that in mind, here are some tips from Barry Feldman, writing for MarketingProfs:
- A great social media marketer “is a great listener.”
- A great social media marketer “doesn’t try so hard to be a marketer and recognizes that the direct-response mentality of yesteryear is sure to backfire.”
- A great social media marketer “loves to share.”
- A great social media marketer “is extremely responsive.”
- A great social media marketer “is unpretentious as can be.”
- A great social media marketer “doesn’t just follow along.”
- A great social media marketer “is patient and won’t deny that the path to social media marketing success takes time.”
- A great social media marketer “can write well and bold and is confident, but humble and open-minded.”
- A great social media marketer “knows news and makes news when possible, but also acts as a curator.”
- A great social media marketer “doesn’t depend solely on social media and engages peers, partners, prospects, and customers with old-fashioned tools such as the telephone, E-mail, and real mail.
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