In this article, we look at how to use product roadmaps.
A product roadmap is a high-level visual summary that maps out the vision and …
Read moreReasons to Simplify Product Positioning
This may sound counter-intuitive. But, maybe we sometimes need to offer fewer product benefits/uses.rather than more.. Today, we look at reasons to simplify product positioning. Not always, in some instances.…
Product Versus Feature Launches
Evans on Marketing Uncategorized customer expectations, infographic, planning, product feature launch, product launch, product roadmap, ProductPlan
To grow over time time, companies need to be innovative. However, this does not necessarily mean totally new products. Thus, our focus here is to review product versus feature launches.…