Through a post at Multichannel Merchant, Worldwide Partners, Inc. agencies Godfrey, Mintz & Hoke and Traction Creative present 10 rules for better social media use in business-to-business marketing.
Click the image to read the 10 rules.
Evans on Marketing Business-to-Business, Good and Bad Examples of Marketing, Learning How to Blog, Design Web Sites, and Innovate with Mobile Media, Marketing Communications, Social and Digital Media, Trends B to B, B2B, customer expectations, experiential marketing, Multichannel Merchant, opportunity, planning, promotion, social media, tips, Worldwide Partners 5
Another rule is always respond to comments even if they are negative!
But, how? 🙂
1 and 10 I found to be most important. Social media doesn’t just include one thing, in includes many different sites and outlets. I remember discussing 5 and 8 in class, from our papers and your comments. Good tips!
Welcome.
I believe 5 and 10 are the most important, consumers will pick up if a company is not committed in its usage of social media and integrating the different social media together will extend the reach of such marketing as someone who is a devout Facebook user may not use Twitter that much. Integrating them will increase the chances of a consumers seeing it.