See how an Italian Coca-Cola delivery truck is transformed into a “Happiness Table” in a small square in Naples. Renowned chef Simone Rugiati is on a quest to have people …
Read moreCoca-Cola’s Italian “Happiness Table”
Evans on Marketing Global Marketing, Marketing Communications, Social and Digital Media, Sports and Entertainment Marketing, Trends advertising, Coca-Cola, customer expectations, experiential marketing, family, fun, happiness, innovation, Italy, market segment, promotion, Simone Rugiati, social media, video 13