As the Chinese marketplace becomes more and more important for foreign companies and countries, the knowledge base about China has also exploded.
One comprehensive site is from McKinsey & Company, “Greater China.” This site includes tabs on Careers, Insights, Blogs, and Podcasts.
Currently, Mckinsey is featuring a special issue of its quarterly magazine: “China’s Next Chapter.” Click the image to access this issue.
2 Replies to “Better Understanding China”
With the development of China’s economy, Chinese families buying power are growing. As the article mentioned, China keeps big market potential for the e-tail business. Comparing with american E-business, China has more categories of product, especially the food area which I think American e-business lacks of. However, they should still learn how to make good product distribution and proper shipment partnership with delivery companies.