Recently Knowledge@Wharton, conducted an interview with Lisa Bodell, author of Kill the Company: End the Status Quo, Start an Innovation Revolution. According to Bodell, developing and enacting an innovation strategy often necessitates changes within an organization. She says that there are straightforward ways to stimulate change without getting the organization bogged down. Knowledge@Wharton “spoke with Bodell recently about her approach to getting companies to face their vulnerabilities, why taking risks are essential, and why small changes make all the difference.”

Click here to read the interview. Below is a 10-minute video clip of the interview.


Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.