This post seems a little off topic for us. But it really isn’t. There are business — and marketing — lessons from playing poker. Especially about human decision-making.

For some other interesting insights on human decision processes, check out these articles:


Learn to Pay Attention, Master Yourself, and Win: Lessons from Playing Poker

Last month, Maria Konnika published The Biggest Bluff: How I Learned to Pay Attention, Master Myself, and Win.  On July 16, Konnika’s book ranked 11th in Amazon’s  ‘Cognitive Psychology’ category. And as Amazon noted on the book page:

“How a New York Times best-selling author and New Yorker contributor parlayed a strong grasp of human decision-making and a woeful ignorance of cards into a life-changing run as a professional poker player, under the wing of a legend of the game. It’s true that Maria Konnikova had never actually played poker before and didn’t even know the rules when she approached Erik Seidel, Poker Hall of Fame inductee and winner of tens of millions of dollars in earnings, and convinced him to be her mentor.”

Lessons from Playing Poker


Recently, Konnikova sat down for an interview with Wharton’s Katherine Milkman. As Milkman notes:

“Starting as a novice who knew nothing about the game, she eventually rose to become a world-class professional poker player. Yet, poker was never just about the cards or money for Konnikova, and neither is her book. Instead, she picked up poker as a means to explore human decision-making in an environment where every player has very little control.”

Click the play button to listen.


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