True Fit’s “Shop for Others” App

We spend a lot of time (and money 🙂 ) shopping for others. Sometimes we enter the right information and sometimes we don’t. That’s why the gift receipt was invented for refunds. LOL. Now, True Fit has devised a new app (“Shop for Others”) to make it easier to buy the right gift: “Birthdays, Mother’s […]

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True Fit Is Online Retailers’ Latest Attempt to Help Consumers Buy Right Size; No Tape Measures

   Click on the image for the full story As Christina Binkley reports in the Wall Street Journal: “Online clothes shopping keeps promising more: flash sales, up-to-the-minute styles, inside peeks at the runway and exclusive designer interviews. What every shopper wants and no one delivers, though, is the guarantee of a perfect fit. Nordstroms, Macy’s and […]

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