Ad Blocking Challenges and Opportunities

Ad blocking has become an enormous problem for firms marketing online, going from nuisance to major threat. As a result, there are ad blocking challenges and opportunities to consider. To begin, read Technopedia on ad blocking: “An ad blocker is a program that will remove different kinds of ads from a Web user’s experience online. […]

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Facebook and Google: Stronger Rules for Online Advertisers

In response to some complaints about online ads, both Facebook and Google have been working on expanded rules for advertisers to follow. FACEBOOK As described by Working Media Group: “Facebook continues to crack down on the shady side of its social network. Last month, Facebook announced that it has started fighting back against advertisers and […]

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