Each year, before the big game, we cover Super Bowl advertising. For example, see 1, 2, 3. Let’s now look at the Super Bowl LIII advertising game plan. And keep in mind that the average 30-second ad during the game will each cost more than $5 million. Pepsi’s half-time show will cost millions. As usual, Anheuser-Busch will have the most ad spots. Surprisingly, Coca-Cola won’t advertise during the game. But, it will have an ad around the national anthem.
What to Expect Sunday: Super Bowl LIII Advertising Game Plan
Let’s start with the video clips at YouTube about the big game. Click the image to access these clips.
Now, on to the ads.
Click the images to access the sites, which include Super LIII sponsor lists and the advertising from those sponsors.. Most of these sites are regularly updated.
iSpot.tv
Adweek
USA Today