Millennials, Generation Z Greatly Differ

Who Are Millennials and Gen Z? As this post discusses, Millennials, Generation Z differ greatly. Millennials represent the largest U.S. population group. And that makes them attractive for business. According to Pew Research: “They have topped Baby Boomers. Now, Millennials, ages 18-34 in 2015, number 75+ million.” Marketers appeal to millennials through brands (led by […]

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