This year, Hofstra University is celebrating the 50th anniversary of its recognition of the business school as a distinct entity within the University, hence “Zarb at 50.” One of the anniversary events comprised well-attended videotaped presentations by President Rabinowitz and five distinguished alumni, followed by a reception.
We are making the videos available in three ways: (1) We are posting 6 separate videos over the next couple of weeks that are divided by speaker. (2) At the Hofstra YouTube channel, a special playlist with each of the separate presentations is available. Click here. (3) At the Hofstra YouTube channel is the entire 1.5 hour event in one video. Click here.
Today, we are highlighting the presentation by Mr. Michael Venuti, a Hofstra MBA in Finance, who is president of Agua Brands – the maker of Agua Active Hydration and Agua Fruit Essence. With colleague and Agua Brands co-founder Dr. Carol Dollard, Mr. Venuti is leveraging his expertise to grow Agua Brands from the ground up. The Agua Active Hydration line is powered by guarana, a natural source of caffeine. Containing as much caffeine as a cup of coffee, each bottle contains only 25 calories. In his role as chief financial officer of Glaceau from 2002-2009, Mr. Venuti helped the Vitaminwater and Smartwater brands expand to create the fastest-growing company in the history of the beverage industry. Under his leadership, the firm developed into a $1 billion brand and was ultimately acquired by Coca-Cola for $4.1 billion. At Glaceau, Mr. Venuti oversaw all financial functions. He also oversaw major contracts, including marketing initiatives, distribution contracts, and celebrity endorsement deals.