Since Evans on Marketing began, we have published more than 1,000 articles on social and digital media. In this post, we present several social media content suggestions.
Background: Better Understanding Social Media Content
According to Hootsuite: “Social media marketing uses social media to increase brand awareness, identify key audiences, generate leads, and build meaningful relationships with customers. In addition. social media marketing should be part of a larger social strategy. Which includes social customer service, community management, and social selling activities.”
With the rise of social media, the term social content was coined. Generally, it means anything someone posts or shares with others. Content marketing includes any social media content to attract and retain customers or followers.
Sprout Social highlights five types of content:
-
- Interactive contents
- E-books
- Strongly positive content
- Visual content
- Use-generated content (UGC)
In addition, Sprout Social cites these goals.
A Cheat Sheet: Social Media Content Suggestions
Now, we turn to content suggestions from Conversion Minded:
If you want to use social media to grow your business, but are a bit stumped with what to do, this social media cheat sheet is for you! It will help you plan out your content so you know what to post, when to post, and how to post it. You’ll be on your way to blowing up on social media instead of feeling overwhelmed! I could have made this 30 days but actually, you don’t need it — just repeat it all over again on Day 25.
Click the image to read more.