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Coca-Cola Will Enter Japanese Low-Alcohol Market

March 9, 2018 Evans on Marketing Consumers and Their Behavior, Distribution, Global Marketing, Privacy, Identity Theft, and Ethical Issues, Product Management Chu-Hi, Coca-Cola, ethics, Japan, low-alcohol

As we discussed before, Coca-Cola is a great marketing company. See How Coca-Cola Creates Stories and A Clever Ad: Coke and Recycling. Now, due to interest in healthier beverages, …

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