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Questions to Consider When Assessing a Business Idea

As we’ve posted several times before (see, for example: 1, 2, 3), coming up with good ideas and then assessing which ones to move forward on is a difficult process.

With that in mind, let us consider these comments from Jane Porter, writing for Entrepreneur.com: “You’ve got a business idea you’re jazzed about, but aren’t sure if it’s feasible. What you need to do is test the concept to see how it stands up to a series of rigorous questions. Where to begin? Here are 10 key questions to help you evaluate your business idea:

  1. What is my customer profile?
  2. What am I replacing?
  3. How do I demonstrate this idea to others?
  4. Who will I need on my team?
  5. What resources do I need?
  6. How long will my purchasing cycle be?
  7. What’s a reasonable sales forecast?
  8. How much growth potential does my idea offer?
  9. Do I possess the necessary skills?
  10. Can I see myself doing this for the next two years?”

Click the image to reader Porter’s answers to these questions.

 

 

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