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Nine Tips for Writing a Blog Post

Still struggling with your efforts at blogging? Still not sure how to write effective blog posts? If your answer is yes, then read on.

According to Rachel Sprung, writing for HubSpot: “As marketers, blogging is essential to our jobs — but it isn’t easy. We have to come up with a topic, write something engaging, optimize it for SEO, and take a ton of other steps to make sure we are writing the best possible post that stands out from other similar topics online. There are 6.7 million people blogging, yet we have to stay original. Though we cannot explain blogging to a science, there are certain steps you can follow to make sure it has the essential components necessary to perform well.”

Here are Sprung’s top 9 tips:

  1. “Understand your audience.”
  2. “Start with a topic and working title.”
  3. “Write an intro (and make it captivating).”
  4. “Organize your content.”
  5. “Write the content.”
  6. “Fix your formatting.”
  7. “Include a CTA [call to action] at the end.”
  8. “Optimize for on-page SEO.’
  9. “Pick a catchy title.”

Click on the image to read more from Sprung on how to implement the tips.

 

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