Site icon Evans on Marketing

Nielsen Video on the Value of Corporate Social Responsibility

Last month, we blogged about the interest of consumers around the world in socially conscious companies.

Today, to further the discussion, we are offering the video below from Nielsen: “All companies want to do good, but is there a value in being socially responsible at the corporate level? The research says, yes, and consumers receptiveness is growing.”

Click the image to access the video.

 

 

VIDEO: The Value of Corporate Social Responsibility.

Exit mobile version