As Erin Lynch and Tim Parry report for Multichannel Merchant: “According to MCM Outlook 2012-13, B2B merchants have not adopted social media at the same pace as its B2C counterparts – 83.1% of the B2C respondents said they market through social media, compared to just 66% of B2B respondents.”
Click the image for some B2B social media Tips.
Post suggested by KCJ