The Best and Worst Times to Post on Social Networks

When do you blog, tweet, or post to Facebook and other social media? Take a look at this excellent infographic to see the best and worst times.   Infographic from Social Caffeine; Clocks image via Shutterstock  

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Key to Profitable B-to-B Growth: The Voice of the Customer

According to Walker Information: In B-to-B companies, the thinking around growth is focused on acquiring new business, overlooking that there is much to be gained from seeking out operational efficiencies that drive profit and growth through positive customer experiences and reallocated resources. In short, one of the best strategies to increase your odds of profitable […]

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The Mobile POS (Point of Sale) System

Epson has prepared a report titled “Mobile POS: Evolving the Sales Receipt,” which describes how the simple sales receipt now contains a lot more information that aids businesses in marketing and operating themselves, and better controlling inventory. If you are a retailer or supplier interested in technology, click the icon for a free newsletter. For […]

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Be Relevant with E-Mail Marketing

Many companies are not doing an effective job with their E-mail marketing campaigns. As a result, they may be annoying their customers and achieving poor results. Click the image to access some tips from 1to1 media on how to do better.    

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How Businesses Can Better Use the Facebook Timeline

Vocus is a leader in cloud-based marketing and PR software that better enables businesses to reach and influence shoppers across a variety of social networks, online sites, and other media. The firm regular publishes targeted white papers. Click the image below to access the white paper on how to utilize the Facebook timeline more effectively. […]

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Create Marketing Content Worth Looking For by Consumers

Click the logo below to learn valuable 15 valuable tips for delivering marketing content that fosters a competitive edge and stands out from the crowd.

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Is Your Social Media Data Misinforming Your Marketing Strategy?

Nielsen’s Johann Dudley asks a very important question in the title above. A lot of firms that use social media really do not properly understand or apply the right metrics when analyzing their social media performance. Read Dudley’s full article that addresses this topic by clicking the image below.    

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Are We All Braggarts Now?

The Wall Street Journal uses the provocative question above as the title in a recent article by Elizabeth Bernstein. Social media have really gotten us talking about ourselves, the companies and products that we love and hate, and a variety of other “I” topics. What are the implications of this? As Bernstein writes in the […]

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