Will.i.am and Dr. Dre: The Masters of Two Domains

For a long time, there has been a widespread use of entertainers/celebrities as endorsers for products — in many formats. Recently, there has been a more concerted effort on the part of some entertainers to also become masters of a second domain: product innovation. Two great examples of this trend are Will.i.am of the Black […]

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Do You Want a Career in Product Management?

If you are interested in a product management, a great resource is Pragmatic Marketing’s Annual Product Management and Marketing Survey: “Every year, Pragmatic Marketing conducts a comprehensive survey of product management and marketing professionals. Our objective is both to keep a finger on the pulse of this rapidly evolving area of technology companies and to […]

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B2B and Content Management Online

According to http://agilemktginfo.com: “Whether you are promoting your business online or off-line, it is imperative that you always look to improve the customer experience. B2B marketing strategies should be a company’s primary focus, however if they are not looking at ways to meet customer’s expectations then they have surely missed the boat. Online, whether you […]

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Trends to Watch for in 2013

JWT has just released its “100 Things to Watch in 2013” report. Click the image to access the slideshow — lots of interesting stuff here!  

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Is the E-Reader Revolution Already Over?

It was just five years ago that E-readers (such as the Amazon Kindle) began to become popular — and started clobbering tradition bookstores such as the now out-of-business Borders. During 2011, 25 million E-readers were sold, and Barnes & Noble’s Nook (among others) had also become major players. But the meteoric rise of E-readers is […]

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A Look at the Global Economy in 2013

Knowledge@Wharton has just released an 88-page publication,  The Lauder Global Business Insight Report 2013: Building Blocks for the Global Economy. These are the topics covered in the report: “The articles cover a wide variety of topics related to consumer markets around the world — including online dating and consumer credit in China, E-commerce in Brazil, […]

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How to Be Better at Your Job

Jacquelyn Smith has a lot of good job tips in her new Forbes article, “14 Ways to Be Better at Your Job in 2013.” As Smith notes: “With a new year approaching, many people have an ‘out with the old and in with the new’ mentality—and work is usually a big part of that, says […]

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