Apple: Employees Are Passionate, But …

As David Segal reports in the New York Times, Apple may be a great company, but the pay at its retail stores often does not measure up: “Last year, during his best three-month stretch, Jordan Golson sold about $750,000 worth of computers and gadgets at the Apple store in Salem, N.H. It was a performance that […]

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It’s Official: Google Is Now a Hardware Company

With the acquisition of Motorola now official, Google is about to embark on another interesting adventure. How will it do? And will the other makers of Droid-based phones be upset with Google? According to Brad Stone and Peter Burrows, writing Business Week: “Motorola, founded 84 years ago, invented the cell phone in the 1980s, made it […]

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Capturing the Value of Social Media Using Google Analytics

Google Analytics has a great blog (http://analytics.blogspot.com) devoted to helping online analysts do a better job of assessment. One recent post (http://analytics.blogspot.com/2012/03/capturing-value-of-social-media-using.html) — with terrific charts — dealt with the topic of social media: “Measuring the value of social media has been a challenge for marketers. And with good reason: it’s hard to understand exactly […]

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Key Factors to Consider When Going Global with Your E-Commerce Initiatives

   The the image for the full report As Bridgeline Digital puts it: “E-Commerce is both the vehicle that has accelerated the creation and exponential growth of the largest marketplace in history, and the bond that holds that Web-based marketplace together. With global E-Commerce sales projected to reach nearly $1 trillion by 2013, those businesses […]

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A Groupon Alternative Aims to Offer Small Businesses a Better Deal

  Click on the image for the full story As David Freedman reports in the New York Times: “Constant Contact has been one of the big success stories when it comes to online companies that specialize in serving small businesses. Some half a million of them count on the company’s Web-based help in building, managing, […]

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