Ever Think of Creating a Video Resume?

You know you are great. Your family knows you are great. Your friends know you are great. But how do you get potential employers to think you are great? How about presenting yourself in a way that is still used sparingly: a video resume clip? We’re marketers. So think outside the box. [BTY: This does […]

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Google Maps: Pedal to the Metal

HELLO: HOPE YOU ARE ALL SAFE AND SOUND. We’re still without power, Internet, and phone. STAY SAFE! With all of the criticism over the iPhone 5′s new mapping app, Google has picked a good time to enhance the quality of Google Maps. The Apple-Google battle continues. Click the map for a Mashable video on the […]

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Online Marketing Metrics

Look at this infographic to see what metrics marketers are using to measure online content effectiveness. by Pardot Post suggested by KCJ  

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Microsoft Bets the House on Windows 8

To some, it’s hard to believe that Microsoft was once the world’s most valuable company. In fact, in inflation-adjusted dollars, Microsoft’s total market value of $616 billion in 1999 is still the record (yes, even higher than Apple today, in real dollars). However, Microsoft’s current market value is less than $240 billion. Although Microsoft is […]

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Best Business Decisions Ever?

Recently, a book titled The Greatest Business Decisions of All Time was published. This book is by Verne Harnish (CEO of Gazelles) and the editors of Fortune. As Fortune’s Brian Dumaine says: “Once in a great while a leader makes a truly game-changing decision that shifts not only the strategy of a single company but […]

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Finding and Acting on the Best Business Ideas

As one of America’s most famous inventors, Thomas Edison, once said: “Genius is one percent inspiration and ninety-nine percent perspiration.” So, how does one become a product-innovation genius today? According to Scott Belsky, writing for Entrepreneur: “Ideas for business — good and bad — tend to proliferate at a dizzying speed. But how exactly do […]

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