On May 25, 2018, GDPR goes into effect. In June 2017, we addressed this question. Will Companies Be Ready for Europe’s General Data Protection Rule? Despite the long lead time, …
Read moreTracking Small Business Trends
Evans on Marketing Business Analytics and Marketing Information, Marketing Communications, Online Marketing, Trends 2018, business model, Jeff Bullas, small business, trends 1
As with large firms, tracking small business trends is imperative. IF small firms want to adapt to the marketplace! To best face competition, they must do so.
Before studying trends, …
Read moreFortune Cites 2018 Best 100 Employers
As we have written about the Glassdoor best employer rankings, Fortune’s annual employer rankings bring something different to the table. Hence, today’s post: Fortune Cites 2018 Best 100 Employers . …
Read moreRating Super Bowl LII Advertising
Today, we conclude our three-part series on the 2018 Super Bowl. On Sunday, we looked at a number of 2018 Super Bowl LII Fun Facts. Yesterday, we watched Several …
Read more2018 Marketing Budget Trends
Evans on Marketing Business Analytics and Marketing Information, Trends 2018, budgeting trends, marketing budget 4
With this post, we begin a three-part primer on the marketing budget. This topic merits such detailed coverage. Today, we look at 2018 Marketing Budget Trends. Then, we cover our …
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