Why a Graduate Business Degree Is Worthwhile: An Infographic

Despite some reports to the contrary, a graduate business degree is a valuable asset in one’s career advancement. Here’s why. Click the graph for a larger view.  

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Questions to Consider When Assessing a Business Idea

As we’ve posted several times before (see, for example: 1, 2, 3), coming up with good ideas and then assessing which ones to move forward on is a difficult process. With that in mind, let us consider these comments from Jane Porter, writing for Entrepreneur.com: “You’ve got a business idea you’re jazzed about, but aren’t […]

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The Evolving Role of the CMO (Chief Marketing Officer) and Strategic Partnerships

IBM has compiled the thoughts of CMOs from around the world, who offer their insights on the evolving role of the chief marketing officer. Watch this short video.   And in the IBM video clip below, the value of strategic partnerships is covered.  

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Hewlett-Packard: Wishing for the Good Old Days

Hewlett-Packard WAS a great company for a long time, with a number of innovations in the calculator, computer, printer, and other categories over the years. As noted by Businessweek (and highlighted by this photo montage): “Stanford University classmates Bill Hewlett and Dave Packard founded Hewlett-Packard in 1939. The company’s first product, built in a Palo […]

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Innovation Is Often Not Easy to Implement

The path from idea to successful new product is typically time-consuming, frustrating, and wrought with twists and turns. That is why so many great ideas do not become commercial successes – at least, not immediately. Just look at the video linked here about the recent problems that have grounded the new Boeing 787 Dreamliner. As […]

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An Improved Housing Market Means Good Things for the Overall Economy

In economics, the multiplier effect refers to the impact of one industry sector on other industry sectors. In the United States (and many other countries), the housing industry has a HUGE effect on other industries. That’s why the depressed housing market was such a major contributor to our Great Recession. As such, a recent story […]

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Don’t Pooh Pooh Any Product Ideas Until You Think Them Through

A solid, high-potential, innovative idea for a new product may not be recognized as such at the start. So, don’t laugh at any idea until it has been carefully examined. As Knowledge@Wharton reports: “At Reebok, the cushioning in a best-selling basketball shoe reflects technology borrowed from intravenous fluid bags. Semiconductor firm Qualcomm’s revolutionary color display […]

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Do You Want to Be in the Music Industry? Then, Read This!

Everyone in the music industry is caught between a rock and a hard place. Sales of physical albums are way down. Free pirated music downloads abound. The industry thought it had a great solution with Apple’s iTunes and the iTunes Store — music could be easily and rather inexpensively downloaded in a standardized virus-free format. […]

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The U.S. Leads in People’s Use of QR Codes

QR codes are becoming big tools for marketers and much more popular for smartphone and tablet users. Here is what a typical QR code looks like. What exactly is a QR code? As described by Marc Lyne for Search Engine Land: “They come to us from Japan where they are very common. QR is short […]

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