Mobile Comes to the Movies

Mobile media are becoming an important way for many movie goers to see what films are playing nearby, check showtimes, and even watch trailers. Click the chart for a good eMarketer story.  

Read more

What’s Next? A Driverless Car from Google

It’s sometimes hard to fathom how many innovative ventures that Google has embarked upon. One project on which the firm is spending a lot of time and money on is a driverless car. This venture has gathered a lot of buzz. As Amir Efrati reports for the Wall Street Journal (click here to access Efrati’s […]

Read more

Looking Ahead to the Year 2017

In its October 8, 2012 issue, Advertising Age examines what’s ahead for marketing between now and 2017. The issue has a number of observations about the future. Click the cover image to access “Marketing’s Five-Year Plan.”

Read more

How Fast Do Web Sites Load Up on Mobile Media?

Now that so many people are using their smartphones to access Web sites, the speed of page loads is coming under closer scrutiny. Is your smartphone fast enough for you? 🙂 Check out this infographic.   Post suggested by KCJ  

Read more

Google Analytics Metrics to Watch When Launching an E-Commerce Site

Google Analytics is a great tool — when used properly. As Caleb Donegan notes at the YouMoz Blog: “One of the most daunting, yet rewarding, task to take on is that of launching an E-commerce site. In the first six months of launching a site, you are going to track different metrics then you would […]

Read more

Detente Reached: Google and Publishers

After many years of battles, it appears that Google and book publishers have reached a major agreement with regard to Google’s digitizing books. As reported by Claire Cain Miller for the New York Times: “After seven years of litigation, Google and book publishers said on Thursday that they had reached a settlement to allow publishers […]

Read more

Data Will NOT Replace Thinking

As inevitable as it sometimes seems, human thinking is not going to be replaced any time soon. According to Justin Fox (editorial director of the Harvard Business Review Group), writing at the Harvard Business Review blog: “The element of hypothesis/prediction remains important, not just to science but to the pursuit of knowledge in general. We […]

Read more