Measuring the Effectiveness of Twitter and Facebook

Finally have power. Yea. _________________ Many firms are actively involved on Twitter and Facebook, but not adequately studying the return on investment (ROI) from their investments at the these social media sites. Now, InventHelp has generated some useful ROI data. Look at this infographic.  

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Ever Think of Creating a Video Resume?

You know you are great. Your family knows you are great. Your friends know you are great. But how do you get potential employers to think you are great? How about presenting yourself in a way that is still used sparingly: a video resume clip? We’re marketers. So think outside the box. [BTY: This does […]

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Google Maps: Pedal to the Metal

HELLO: HOPE YOU ARE ALL SAFE AND SOUND. We’re still without power, Internet, and phone. STAY SAFE! With all of the criticism over the iPhone 5′s new mapping app, Google has picked a good time to enhance the quality of Google Maps. The Apple-Google battle continues. Click the map for a Mashable video on the […]

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Online Marketing Metrics

Look at this infographic to see what metrics marketers are using to measure online content effectiveness. by Pardot Post suggested by KCJ  

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Microsoft Bets the House on Windows 8

To some, it’s hard to believe that Microsoft was once the world’s most valuable company. In fact, in inflation-adjusted dollars, Microsoft’s total market value of $616 billion in 1999 is still the record (yes, even higher than Apple today, in real dollars). However, Microsoft’s current market value is less than $240 billion. Although Microsoft is […]

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Newsweek: Another Print Publication Bites the Dust

It was announced recently, that Newsweek will soon no longer be available in print. This continues the trend of publishing in digital and E-reader formats. Some print publications have become too expensive to produce and distribute, and there is the problem of unsold copies. Add to that the declining interest of people in reading printed […]

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Product Innovation: A Timeline

Nissan is sponsoring an interactive timeline of innovations dating from the 1800s to today. It is both informative and fun to look at these innovative highlights. Click the image to access the timeline and then choose “Browse Innovations.” by visually  

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Mobile Comes to the Movies

Mobile media are becoming an important way for many movie goers to see what films are playing nearby, check showtimes, and even watch trailers. Click the chart for a good eMarketer story.  

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