The Best and Worst Times to Post on Social Networks

When do you blog, tweet, or post to Facebook and other social media? Take a look at this excellent infographic to see the best and worst times.   Infographic from Social Caffeine; Clocks image via Shutterstock  

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Key to Profitable B-to-B Growth: The Voice of the Customer

According to Walker Information: In B-to-B companies, the thinking around growth is focused on acquiring new business, overlooking that there is much to be gained from seeking out operational efficiencies that drive profit and growth through positive customer experiences and reallocated resources. In short, one of the best strategies to increase your odds of profitable […]

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Google to Display Its Knowledge Graph Carousel to Global Users

As Drew Olanoff puts it: “Google’s Knowledge Graph has become a handy tool when you’re searching for things that interest you. There are a few reasons why it’s a handy feature, but most of all it provides context to what you’re searching for.”   Here’s how Google describes it: “Last month, we showed how you […]

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Leading Entertainment Marketing Blogs

Here’s our list of some of the best entertainment blogs that are now on the Web: Adobe Digital Marketing: Media & Entertainment Businessweek on Branded Entertainment BuzzFeed Celeb Deadline Hollywood HuffPost Entertainment TMZ Wall Street Journal Entertainment

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Leading Sports Marketing Blogs

Sports Marketer has compiled a list of the best sports marketing blogs on the Web today. Click the image to access this list, complete with descriptions of each blog.    

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Media Consumption: Who, What, and When?

Advertising Age, Magid Generational Strategies, and MBA Online collaborated to investigate the usage of various media by the generation of users and the time of day. Magid collected the data, and Ad Age and MBA online developed the infographic presented below.    

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The State of Women-Owned Businesses Report

American Express OPEN recently published a report on the 1997-2012 trends involving women-owned businesses. These are some of the key findings: “The rate of growth in the number of women-owned enterprises over the past 15 years remains higher than the national average — currently the number of women-owned firms is growing at 1½ times the […]

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Are Too Many Ad Clicks on Facebook from Bots?

From a business perspective, companies want to know if the money they spend on Facebook advertising is getting results. Recently, there been reports that a lot of the ad clicks on Facebook are generated by bots and not real people. To say the least, this is a concern for advertisers. According to Dave Thier, writing […]

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