A number of famous brands have used their logos very cleverly.
As reported by Tim Nunn of Ad Week: “British plastic card maker Oomph has collected 40 such logos — check them out below. Amazon, Unilever, and the Tour de France are particularly cool. How many of these sneaky messages would you have spotted without the help?”
I think it’s pretty amazing how logos have a whole other meaning and can be viewed wrong to the naked eye. Like the Good will logo. I had no idea the face was actually a larger “G”. Pretty neat! With my company we come across this on occasion with our Product Management side of the company.