In terms of audience size Twitter and use, Twitter is still booming. According to the firm:
- It has about 284 million monthly active users.
- There are 500 million Tweets sent each day.
- 80% of Twitter active users use it on mobile devices.
- There than three-quarters of Twitter accounts are outside the United States.
- More than 35 languages are supported.
Given these data, it is imperative for businesses to have well-conceived, active Twitter accounts. Sprout Social has put together a nice infographic that offers: “Tips for creating and maintaining a well-balanced brand on Twitter — one with an integrated mix of curated content, personality, and engagement.”
Twitter never ceases to amaze me. With the amount of people that are joining each day, of course it is booming. All big companies and celebrities have twitters these days. I think a personal twitter as opposed to a professional twitter can vary in many ways. On my own personal twitter, I’m usually replying to my friends, retweeting funny stuff, and tweeting about my favorite sports teams. If I really wanted to gain a huge following and recognition from the twitter world, it would be completely different. I usually try to be funny compared to a more professional approach.