Best Second Act Reinvention 2011: E-Book Author John Locke

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“Every 7 seconds, 24 hours a day, a John Locke novel is downloaded somewhere in the world,” Locke boasts in his nonfiction book, How I Sold 1 Million eBooks in 5 Months. “All this was achieved part time, without an agent [or] publicist, and at virtually no marketing expense.”