PLEASE Be a Smart Customer This Holiday Shopping Season

Yes, Black Friday WEEK is finally here — after weeks of being bombarded by holiday shopping ads. This post has two goals: (1) To alert you to the possible deceptions

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Be a Smart Customer: 2016 Holiday Shopping Tips

Every year, Evans on Marketing offers a list of holiday shopping tips intended to help shoppers avoid overspending their budgets. Since the holiday season starts earlier and earlier each year,

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Be a Smart Customer: 2015 Holiday Shopping Tips

Every year, I offer a list of holiday shopping tips intended to help shoppers avoid overspending their budgets. Since the holiday season starts earlier and earlier each year, I’m moving

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