Tag Archives: opportunity

Universum’s 2015 Top Employer Rankings: Part 2 — Global Students

30 Sep

Universum is the global leader in employer branding. Annually, it conducts student surveys to determine their ideal employers. In Part 1 of our two posts on these surveys, U.S. undergraduate and MBA business student surveys were highlighted. In Part 2, global/foreign students will be highlighted.

The 2015 Universum World’s Most Attractive Employers– Business results are based on the responses of thousands of undergraduate and graduate students around the world.


First, take a look at the top 25 desirable employers as rated by business students around the world. Click the image to read more.

Universum 2015 -2


Now, click the links to access Universum’s listing of the most ideal employers for business students in many countries around the world. These rankings are not separated by undergraduate/graduate.

2015 Most Desired Employers by U.S. Business Students

29 Sep

Universum is the global leader in employer branding. Annually, it conducts student surveys to determine their ideal employers. In Part 1 of our two posts on these surveys, U.S. undergraduate and MBA business student surveys are highlighted. In Part 2, global/foreign students will be highlighted.

The 2015 Universum U.S. Undergraduate Student Survey results are based on the responses of  thousands of undergraduate students: “This list represents this year’s Ideal Employers for U.S. business students. Students choose an unlimited number of employers they would consider working for from a list of 230. From their ‘considered’ employers they choose their top five ‘Ideal’ employers. The Ideal Employer Rankings represent the companies with the most ‘Ideal’ votes.”

Click the image to access the listing of the 100 most ideal employers according to U.S. undergraduate business students.

Universum 2015 -1
The 2015 Universum U.S. MBA Student Survey results “are based on the responses of more than 1,300 MBA candidates. The rankings represent the employers most selected as Ideal by student respondents.”

Here are the top ten desired employers by U.S. MBA students.


A Novel Use for Office 365: Product Innovation

16 Sep

When we hear the brand name Microsoft Office, we normally think of the communications suite of Word, Excel, PowerPoint, and Access. But Office 365 for Business can also be used for product innovation.

[NOTE: This post is NOT a sales pitch for Office 365. The product is used as an illustration only. Other software can accomplish the same innovation functions. :-) ]

Take a look at the video to learn more. The Office 365 for Business home page is here.



Will the New $50 Amazon Tablet Be a Success?

9 Sep

Amazon has offered a variety of Kindle Fire tablets for the last few years. These tablets are less expensive than the iPad and offer a number of features. Now, to pump up sales, Amazon plans to introduce a new $50 tablet in time for the holiday shopping season. HOW DO YOU THINK THIS PRODUCT WILL DO?

Why introduce a $50 tablet? As Greg Bensinger reports for the Wall Street Journal:

“Amazon.com Inc. has struggled to draw customers to its pricier tablets. So it’s going further down-market. The Seattle online retailer plans to release a $50 tablet with a 6-inch screen, in time for this year’s holidays, according to people familiar with the matter. That would make it one of the least-expensive tablets on the market and half the price of the company’s current Fire HD 6-inch tablet.”

“The move would potentially attract buyers looking for a simple — and effectively disposable — device for straightforward tasks like streaming video at home and shopping on Amazon.com. But such inexpensive tablets typically come with compromises like inferior screen quality, durability, or battery life in comparison to more expensive tablets like Amazon’s larger Fire tablets and industry-leading devices like Apple Inc. ’s iPad. For instance, the $50 device will have a mono speaker, rather than stereo, one of the people said.”

“The $50 device is part of a slate Amazon is planning to release this year that will also include tablets with 8-inch and 10-inch screens, according to the people familiar. Amazon has long sought to undercut its hardware competitors, in part by eschewing profits on the devices themselves. Rather, Chief Executive Jeff Bezos has said, the company prefers to make money by selling services that work with the devices, like E-books and video rentals.”



Career Advice from Learn How to Become

4 Sep

Learn How to Become has some excellent career resources at its Web site. At the top of the screen are several tools that are available from the Degrees by Career and Career Toolkit tabs.

It also features these specific career advice sites.

Click the image to learn more.


Searching the Globe for Innovations

3 Sep

At one time, the United States dominated innovativeness around the globe. But, that has not been true for many years. And we now know that important innovations can pop up almost anywhere in the world.

This past summer, CNET embarked on a global road trip to uncover innovations worldwide:

“Silicon Valley. Two words that conjure thoughts of the startups and venture capitalists working feverishly to define the next new thing. But that corner of California doesn’t have a lock on the tech that’s rocking our world. This summer, CNET News’ reporters embarked on a global hunt for innovation. Join us to see where they landed, the people they met, the innovations they uncovered — all from the comfort of your armchair. At CNET News, we make adventure easy.”


Click the image to see some of the highlight’s from CNET’s Road Trip 2015.



The Most Expensive Key Words on Google Search

2 Sep

Are you using or considering paid search on Google? Do you know what the 100 most expensive keywords are on Google?

As Chris Zook writes for WebpageFX:

“Google has billions of keywords at their disposal. But not all keywords are created equally, and costs per click can wildly vary from a handful of pennies to hundreds of dollars. So which ones are the most expensive? That’s what motivated us to get in touch with our friends at SEMrush and figure out the most expensive keywords on Google for 2015. Together, we compiled and analyzed countless keywords to find the ones that stuck out above the rest. Some of these prices actually make sense. Others surprised us. And a small fraction left us pretty confused. But to get the full scope of our research, you really have to see the data for yourself.”


Click the infographic to read more from Zook.



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