Tag Archives: online information

For Marketers: Big Data Marches Ahead

14 Nov

In what areas are big data having the biggest impact?

Check out research reported by eMarketer by clicking the chart.


Best Jobs for Young People: Marketing Manager is Number One!

8 Oct

Would it surprise you to learn that — according to Glassdoor – the number one job for young adults is marketing manager? :-)

As reported by Aaron Taube and Skye Gould for Business Insider:

“As young people determine who they’re going to be, one of the top concerns on everybody’s mind is finding a job that will make them happy. That’s why Glassdoor set out to determine the 10 best jobs for people in their 20s. To compile the list, Glassdoor looked at job reviews left on its site by employees between the ages of 20 and 29 over the past three years. In each of the reviews, employees rated their job satisfaction on a scale of 1 to 5, with 1 being very dissatisfied and 5 being very satisfied.”

“Twenty-somethings gave marketing manager an average satisfaction rating of 4.0, making it the top job for young professionals. Glassdoor community expert Scott Dobroski says its appeal lies in the way it gives young people the best of both worlds: a clear, defined career path alongside the opportunity to be creative in a collaborative environment.”

Take a look at the infographic prepared by Business Insider.


Post suggested by Ana Luiza Loures


Internet Security Threats: 2014

5 Oct

Symantec – which provides security, storage, and systems management solutions – has released its Internet Security Threat Report 2014, a comprehensive 98-page document:

“Symantec has established the most comprehensive source of Internet threat data in the world through the Symantec™ Global Intelligence Network, which is made up of more than 41.5 million attack sensors and records thousands of events per second. This network monitors threat activity in over 157 countries and territories through a combination of Symantec products and services such as Symantec DeepSight™ Threat Management System, Symantec™ Managed Security Services, Norton™ consumer products, and other third-party data sources.”

Click the image to access a PDF file of the full report.
Internet Security 2014

Sources of Free Images for Social Media Use

20 Aug

If  you use social media, one issue that arises is whether it is legally OK to use an image (photo, etc.). The rules and intent differ in the use of images for personal, nonprofit, and corporate sites.

In any case, what needs to be well understood is that are a large of free images available for use on social media sites.

As Courtney Seitera writer, editor,  and former community journalist turned content marketer, notes at buffersocial:

“Nearly every image created in the last 30 years is still protected by copyright — a protection that gives virtually every author the exclusive right to use or reproduce their work. But you can find a public domain photo, use a Creative Commons image that might need attribution, or even create your own image from scratch.”

Click on the image to discover more than FIFTY sources of free images from Seiter.


November 22, 1963: A November 22, 2013 Perspective

22 Nov

November 22, 1963

Most of us who were around when President Kennedy got shot can easily answer the question: “Where were you?” The events of that time are indelibly etched in our minds.

I was in high school then (yes, I’m giving away my age) and I still remember our principal’s announcement over the PA system: “President Kennedy has been shot. There are no other details. Please leave the building in an orderly fashion and get home safely.” The news after that was very sketchy. Remember, there was no cable TV, no Internet, no E-mail, no cell phones, etc. The one eye witness video of the Kennedy assassination was the famous Zapruder film, a short clip by a private citizen.

When I got home, we were riveted to our black-and-white TV as events slowly unfolded. I remember watching live as Jack Ruby shot and killed suspected assassin Lee Harvey Oswald. I remember the funeral procession with Jackie Kennedy and her two young children. I remember how frightened we were because there was some discussion that this was a hostile act during the Cold War.


November 22, 2013

Now, we’re fifty years later — and we know that coverage of the Kennedy assassination would be MUCH different. Consider this hypothetical scenario. November 22, 2013, as President Kennedy’s motorcade zips through Dallas, shots ring out:

  • People lining the streets film and record the motorcade with the cameras on their smartphones.
  • Video clips are taken by private citizens from every possible angle.
  • These video clips are Tweeted, texted, and E-mailed.
  • The first YouTube video appears less than 60 seconds after the shots are fired.
  • Within one hour, the video clips go viral and are seen by more than one billion people around the world.
  • Some people watching the motorcade discover that they have taken photos of Lee Harvey Oswald entering the building where shots were fired; others have taken video clips of the window where the shots were fired — in real time.
  • Equipped with many video clips, online and through cable and broadcast TV, the talking heads have a lot of virtually real-time footage to show viewers.
  • Conspiracy theorists are posting online within minutes.
  • Wikipedia updates President Kennedy’s page every time new information is released.
  • The new media relentlessly pursue the story and cast doubt on the single shooter theory.
  • The NFL cancels all Sunday football games out of respect for President Kennedy (something it did not do in 1963).
  • People Tweet, text, etc. to their friends and family to try to make sense of these events — and to comfort one another.

November 22, 2013 photo by Michael Stravato for the New York Times


A New Ad Age Fact Pact on Mobile Media

21 Aug

Advertising Age has just published a terrific new report: Mobile Fact Pack.

This report includes information on mobile ad spending, Facebook and other mobile media leaders, industry market shares in various categories, big data and mobile media, consumer behavior, and mobile media ad agencies. There are a large number of insightful charts.

Click the image to download the report for free. [Note: You will need to sign in with a Facebook, LinkedIn, Twitter, Google, or Yahoo! account. It’s worth it. :-)



Do You Use StumbleUpon?

19 Aug

Are you familiar with StumbleUpon? It’s a great site for sharing information that you have stumbled upon or want to find.

This is how StumbleUpon describes itself:

“We help you easily discover new and interesting stuff on the Web. Tell us what you like, and we’ll introduce you to amazing Web pages, videos, photos, and more that you wouldn’t have found on your own. As you Stumble through great Web pages, tell us whether you Like or Dislike our recommendations so we can show you more of what’s best for you. We’ll show you Web pages based on that feedback as well as what similar Stumblers and the people you follow have Liked or Disliked.”

“Our members have given us some pretty great compliments in the past, including describing us as ‘the entire Internet, all in one place,’  ‘an epic journey,’ and ‘a map to an adventure you wouldn’t otherwise have found out about.’ Whether you’re interested in Humor, Photography, Fashion, Sports or Business, we have something for you.  Every Stumble is an adventure, and something amazing is always just a click away.”

So, if you haven’t already done so, start stumbling upon.



Get every new post delivered to your Inbox.

Join 1,173 other followers

%d bloggers like this: