Tag Archives: infographic

Who Is Today’s Asia Pacific Consumer?

5 Oct

The Asia Pacific regions of the world account for about 60 percent of the global population (compared to less than 5 percent for the United States). However, Asia Pacific countries differ greatly in their population size, demographics, economic emphasis, and more.

First, click the image to see a larger, interactive map of the world from Population Reference Bureau. Then, take a look at the recent video about Asia Pacific consumers from Nielsen.


PRB World Population



Know More About Copyright Violations

24 Sep

As we have noted before, copyright violations on the Internet are a big deal (for example, see 1, 2, 3) — and abuses abound where one site uses the copyrighted material of other sites without permission.

Recently, Intella Blog published some excellent commentary and an infographic on this topic:

“Giving credit to photographers for their work sounds like a simple process, but it can get pretty messy. And since posting copyright-infringing content can lead to the removal of your post or blog − or worse − a lawsuit, it’s better to be safe than sorry. Considering bloggers are financially liable for posting copyrighted images even if it was an accident, the first step is to recognize the different copyright labels and understand the Fair Use Doctrine (which allows copyrighted works to be used without permission to benefit the public). Don’t worry if you’re confused about copyrights, we’ve got you covered. This infographic details exactly how to search for approved images and how to properly attribute them.”


Copyright Infringement: Images You Can and Can’t Share on Your Blog


The Keys to Employee Feedback and Motivation

22 Sep

Employees who interface with consumers can have a tremendous impact on the customer experience and customer satisfaction, which even giant firms such as Google have learned. Therefore, employee morale is quite important.

As Jeff Fermin reports for Officevibe:

“When you go into work, how often are you being given advice or feedback from your management? The tayloristic [old-fashioned] approach is to give employees the task and expect them to succeed. They do the same thing over and over and the paycheck is the reward. No questions asked. However, we have advanced in workplaces since the early 1900’s. Labor and productivity has increased, but unfortunately, happiness and communication between management and employees, has been on the decline, till now.”

“HR managers are [now] using advanced metrics and data to better their office [work environment]. HR Analytics has been a new craze that people are using in order to get better feedback from their employees. But before we can improve, we have to look at what’s wrong. So here are some important statistics on employee feedback.”

11 Remarkable Statistics About The Importance Of Employee Feedback (INFOGRAPHIC)


Being Motivated at Work

8 Sep

Would you consider yourself to be motivated about your work? Or are you lethargic and bored by your job? Of course, we should want to answer yes to question 1 and no to question 2.

According to HubSpot:

“Do you ever find yourself struggling to feel motivated at work? Perhaps you’re bored or tired. Or maybe you just don’t see the point in what you’re doing. It can be really hard to focus and get your work done — let alone do it well — when you’re feeling unmotivated. Luckily, though, there are things you can do about it. Check out the infographic below to learn about the seven most common reasons people feel unmotivated at work — and how to fix them. You’ll be back on your A-game in no time.”



The Most Expensive Key Words on Google Search

2 Sep

Are you using or considering paid search on Google? Do you know what the 100 most expensive keywords are on Google?

As Chris Zook writes for WebpageFX:

“Google has billions of keywords at their disposal. But not all keywords are created equally, and costs per click can wildly vary from a handful of pennies to hundreds of dollars. So which ones are the most expensive? That’s what motivated us to get in touch with our friends at SEMrush and figure out the most expensive keywords on Google for 2015. Together, we compiled and analyzed countless keywords to find the ones that stuck out above the rest. Some of these prices actually make sense. Others surprised us. And a small fraction left us pretty confused. But to get the full scope of our research, you really have to see the data for yourself.”


Click the infographic to read more from Zook.


In 2015, Online Video Is Booming

11 Aug

As we’ve reported before, online video marketing has become BIG! (for example, see 1, 2).

How big? take a look at this 2015 statistical infographic on the popularity of online videos by HighQ, a producer of software for the world’s largest law firms, investment, banks and corporations.

Click the image for a larger version.


Evans on Marketing’s Most Popular Posts for the First Half of 2015

3 Jul

Thank you for reading our evansonmarketing.com posts. :-)

Here are the most popular 12 posts thus far in 2015 (January 1-June 30). Take a look if you missed any of them:

  1. See How Well You Can Do on This Entertaining Marketing Quiz (Because this quiz is no longer available, here is another interesting one for you: 5 Things You Thought You Knew About Interactive Content)
  2. What Job Skills Will Be Most Important in 2020?
  3. Body Language Errors to Avoid During Interviews
  4. What Are the Toughest Languages to Translate?
  5. Looking to Generate Passion? Consider Using the Color Red
  6. Social Marketing Tips
  7. Do YOU Think Before You Tweet?
  8. Personalizing Marketing
  9. Ten Marketing-Oriented Business Trends to Consider: A Slideshow
  10. Does Rebranding Always Work?
  11. Video and Social Media Are Big in the Mobile Era
  12. Pay More Attention to Loyal Customers!




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