It is currently the height of the tourist season in many countries. As such, smart tourists must be aware of — and protect themselves against — the numerous scams that are out there.
As UK-based Just the Flight puts it:
“Tourists are often the most vulnerable to scams; they are probably unfamiliar with the surrounding area; they are often in need of help and information and tend to be trusting of locals; they are likely not to question what they see or are told; they often cannot speak the language where they are; and they are probably carrying large amounts of cash and credit.”
“Most scammers are smart. They know how to cheat money out of tourists in ways that make identification difficult, if not impossible. Some scams are quite obvious once they have occurred, with the victim realizing they have been cheated but only after it is too late. Others are more subtle, where the victim may never realize that anything went wrong, and they rationalize that they have either lost of miscounted their money. Tourist scammers and pickpockets take advantage of weak laws and law enforcement, thereby allowing them to effectively operate indefinitely while nothing is stopping them.”
Take a look at this infographic from Just the Flight and avoid the worst tourist scams.
There is no question that detailed, accurate information can help companies make better decisions and enact better tactics. Yet, having comprehensive, targeted data is not necessarily simple.
As Graham Winfrey reports for Inc.:
“Roughly half of business professionals cite ‘slow or untimely access to information’ as one of the obstacles holding their companies back. Making matters worse, a lot of the data available to businesses are essentially useless. The big lesson? When it comes to business intelligence, having smart data is more important than big data.”
The infographic below, developed by Boston University, focuses on some keys in using business intelligence for competitive advantage.
Boston University Online
For many companies, innovation is the life blood for long-term success. Nonetheless, success with innovations can be elusive.
As Mindjet,which offers a platform for enterprise innovation, notes:
“Innovation is vital to achieve success in today’s evolving marketplace, but it’s easier said than done. In reality, most companies struggle to achieve true innovation, despite acknowledging its importance. Whether due to a lack of resources or ability, many companies remain stagnant. But recent data shows that’s only part of the puzzle, and that a holistic, structured approach to innovation is one that works — and that yields real business results. Check out the full infographic below for more on what really fosters innovation.
For some tips on innovation, take a look at this infographic from Mindjet and Column Five.
After a few hiccups (such as the introduction of dual subscriptions), Netflix is certainly on a roll again. And a large part of Netflix’s recent success has been tied to its development of original programming, including Emmy-winning House of Cards. This move has changed the business for the industry and drawn emulators like Amazon.
Here is a good infographic that shows “The Economics of Netflix: How to Make a $100 Million Show.” Click on the image for a larger version, and then scroll down to learn many interesting facts about the economics of programming.
Some small companies mistakenly place marketing activities on the back burner. They fail to recognize the importance of marketing in building business and maintaining customer relationships.
So, receiving and listening to good marketing advice are vital for small firms.
New Republique is a creative Australian-based advertising agency. It recently developed the useful small business marketing infographic shown below. There are several good observations in this infographic for small firms.