Tag Archives: infographic

Do Better in Dealing with Negative Online Reviews

19 May

Negative online reviews can have a devastating effect on businesses — unless they are handled properly.

Here are some suggestions from Konnecti, a company that helps clients build their online presence.
 

 

Why Every Business Needs a Blog

11 May

According to some pundits, blogs are not as important to businesses as they once were. But we at Evans on Marketing strongly disagree.

The following infographic from Big Rock, a domain service company, does a nice job of illustrating the value of blogs to businesses.
 

 

An Infographic Look at Social Media Marketing in 2015

5 May

As Kristy Schnabel reports for It’s Virtually Done:

Social Media Exam­iner is the largest online social media mag­a­zine. At their event — Social Media Mar­ket­ing World (#SMMW15) — they promised that we would ‘rub shoul­ders with the biggest names and brands in social media, soak up count­less tips and new strate­gies and enjoy exten­sive net­work­ing oppor­tu­ni­ties in San Diego, California.’ Founder and CEO Michael Stelzner deliv­ered and then some! With his able team of hun­dreds and the spec­tac­u­lar venue the Grand Hyatt, Team #SMMW15 gave us an unfor­get­table, stel­lar event shar­ing amaz­ing con­tent that we can all imme­di­ately imple­ment. Oh, and there was a ton of fun too.”

Click the link above to read Schnabel’s social media marketing lessons.

Below is an infographic prepared by that summarizes Schnable’s 25 key points.
 

Looking to Generate Passion? Consider Using the Color Red

28 Apr

Some colors are meant to generate different emotions among consumers. Red is one such color — it can bring out the passion in people.

As Evan Brown writes for Designmantic:

“Red is a fierce color. Whether you use it for apparel or in any industry, it will invigorate the darkest and the brightest feelings alike. How so? Because, red is the color of passion and many key emotions get their appeal from this color. It delineates the intense emotions, such as, love, adventure, aggression, and so on. Read Robert Burn’s ‘Luve’ like a red, red rose, or check the 10 commandments of color theory to get the idea, would you?”

“The color encompasses hundreds of shades and values that only help in being more expressive. It has the quality of being loud and subtle as required. Long story short, it’s the perfect color to represent life as we perceive it with all its glamor and charms. The following infographic celebrates the status this color holds in our lives.”

 
Red
 

FIFTY Blogging Tips

26 Apr

Looking to make your blog as good and effective as possible? Then, consider the 50 tips in the infographic below.

The infographic was developed by Cent for Your Escape from 9 to 5:

“There are plenty of blogging tips all over the Web. Unfortunately, they are all spread across multiple Web sites. I wanted to create a list of awesome blogging tips from the experts all in one place. I chose 5 expert bloggers, picked 10 of their best tips, and came up with a list of 50 of the best blogging tips. These blogging tips will be useful for beginners and pros alike. I chose the experts with varying perspectives, so the tips are not focused on the same area or too generic. For example, one expert provides blogging tips for a business blog, another provides tips to improve Web site traffic, and another provides quick blog improvement tips.”

 

 

What Are the Toughest Languages to Translate?

23 Apr

As firms go global, language translation becomes more complex and time-consuming.

Dana Translation notes that:

“In today’s global environment and economy, interesting and important  come in many languages. People and organizations often need to unlock the meaning within those documents with a perfect translation that conveys the intent of the document.”

“Many people don’t realize that languages don’t have a direct word-to-correlation, so a good translation requires an understanding of the nuances and shades of meaning in each language. Rules of grammar and the way people express themselves using figures of speech vary from culture to culture, and words with the same meaning may have different connotations that can slant the feeling that a translation conveys if chosen unwisely. That’s why machine translations so often go wrong, and why it pays to have a comprehensive translation service on your side.”

According to Dana, these are the hardest languages to translate.
 

 

What Makes a Top-Notch Marketing Executive?

22 Apr

Here’s an informative infographic from Pepperdine University on this topic. What do YOU think about the attributes cited here?
 


Pepperdine University Online Master of Business Administration

 

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