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Informative Video Overviews of Careers in Marketing

30 Sep

ReKruiTIn, an India-based recruitment firm, has put together a nice YouTube video on marketing careers. This video is valuable for anyone considering a career in marketing, regardless of their country or region. :-)
 

 
Job-Interview-Site.com has also developed a useful video interview of a career in marketing.
 

 

Tips for Getting Your Dream Job

26 Sep

We’ve made many posts on career planning and development. In fact, we have a full category on this topic – with about 200 posts.

We’d like to add to this library with a good multimedia presentation by Fortune related to “9 tips to land your dream job.”

As Erika Frey writes:

“Ah, the dream job. Just as work has been reshaped by technology and globalization, so too have our professional fantasies. While jobs atop the corporate ladder haven’t totally lost their luster, more and more Americans are seeking work-life balance. And now that leaner, recession-tested firms are hiring again, they’re looking for something different too. Given the new landscape, we asked a few ­experts —­ career coaches, headhunters, and recruiters — to weigh in with their best, most relevant tips for today. The old rules still ­apply—network, network, network!—but here’s the latest on how to land that ideal job, whatever it may be.”

Click here to read the 9 tips.

Click the image to view a Fortune video about these tips.
 

 

Great Advice from Successful Business Founders

22 Sep

Our most popular post to date — by far — has been The Best Advice Received — and Passed On — by Leaders of Industry.” That post referred to advice by some of our best-known business “luminaries,” who have managed large firms.

However, there is also quite A LOT that we can learn from the entrepreneurs who have introduced and managed successful businesses that started out quite small.

Recently, Entrepreneur‘s Matt Villano interviewed several company founders and titled the article: “The Best Business Advice You’ll Ever Get.” [Notice the similarity in the title of our earlier post. :-) ] As Villano notes:

“Being an entrepreneur doesn’t mean you have to go it alone. Most successful business owners will tell you they could not have accomplished their goals without help — from a mentor, colleague, even mom and dad. For many, their ability to evaluate, internalize, and act on the counsel they received was instrumental in getting their companies off the ground. In an effort to tap some of this wisdom, we called on business gurus to tell us the very best piece of advice they’ve received. From hiring to philanthropy and more, their responses were as varied as the companies they run.”

These are some the executives whom Villano interviewed and who provided advice:

  • Dennis Crowley, CEO, Foursquare
  • Rick Alden, Founder, Skullcandy
  • Petera Relan, Founder, 9+
  • Sheila Johnson, Founder and CEO, Salamander Hotels & Resorts
  • Melinda Emerson, Founder and CEO, Quintessence Group
  • Christine Day, CEO, Luvo
  • Rehan Choudhry, Founder, Life is Beautiful
  • Reece Pacheco, Founder, Shelby.tv
  • Nick Lazaris, President and CEO, Coravin

Click Dennis Crowley’s photo to read Villano’s full interviews.
 

Photo © Ewan Burns

 

How Good Are YOU in the Job Hiring Process?

21 Sep

As puts it for Careerealism:

“Not sure where you’re going wrong in your job search? Tired of never hearing back from employers? Chances are, you’re getting shut out of the hiring process. Why? Well, there are a few major areas where job seekers fall flat when they’re applying for jobs. Take this quiz to see what’s going on in your job search.”
 

 

Women Entrepreneurs Still Facing More Hurdles Than Male Entrepreneurs

18 Sep

As we have noted before, there are a number of resources available to help women entrepreneurs level the playing with their male counterparts.

Nonetheless, as Mathilde Collin — co-founder and CEO of Frontapp, a collaborative E-mail app — observes for the Wall Street Journal:

“There’s a huge gender imbalance in the entrepreneurship world. For all the strides women have made in launching startups and driving the economy forward, they face persistent obstacles that hamper their progress — as documented in a recent Senate committee report that shows how far women lag behind men in areas like access to capital.”

The following two charts, both from the Wall Street Journal, highlight (1) the characteristics of female versus male entrepreneurs and (2) the disadvantages that women entrepreneurs face.

Click here to read more about this subject.
 

 

 

Universum’s 2014 Top Employer Rankings: Part 2 — Global Leaders

16 Sep

Universum is the global leader in employer branding. Annually, it conducts student surveys to determine their ideal employers. In Part 1 of our two posts on these surveys, U.S. employers were highlighted. In Part 2, global/foreign employers are highlighted.

The 2014 Universum Student Surveys by Country results are based on the responses of several hundred thousand college students around the world (although not necessarily specified by undergraduate/graduate status). Note: Some of the country surveys were conducted in 2012 and 2013.

Click the links to access Universum’s listing of the most ideal employers for many countries around the world:

 

australia  Australia

  Austria

Belgium  Belgium

brazil  Brazil

canada  Canada

China  China

Czech Republic  Czech Republic

denmark  Denmark

finland  Finland

france  France

germany  Germany

Hong Kong  Hong Kong

india  India

Indonesia  Indonesia

ireland  Ireland

italy   Italy

 japan  Japan

Malaysia  Malaysia

mexico  Mexico

Netherlands  Netherlands

norway  Norway

Poland  Poland

russia  Russia

singapore  Singapore

south africa  South Africa

Spain  Spain

sweden  Sweden

Switzerland  Switzerland

thailand round flag  Thailand

turkey  Turkey

Ukraine Ideal Employers  Ukraine

UAE  United Arab Emirates

Uk  United Kingdom

Vietnam  Vietnam

 

Universum’s 2014 Top Employer Rankings: Part 1 — the U.S.

15 Sep

Universum is the global leader in employer branding. Annually, it conducts student surveys to determine their ideal employers. In Part 1 of our two posts on these surveys, U.S. employers are highlighted. In Part 2, global/foreign employers will be highlighted.

The 2014 Universum U.S. Undergraduate Student Survey results are based on the responses of more than 46,000 undergraduate students: “Students choose an unlimited number of employers they would consider working for from a list of 230. From their ‘considered’ employers they choose their top five ‘Ideal’ employers. The Ideal Employer Rankings represent the companies with the most ‘Ideal’ votes.”
 
Click the image to access the listing of the 100 most ideal employers according to U.S. undergraduate business students.
 
 
 
Here are the company factors that all of the U.S. undergraduates surveyed (regardless of major) consider most important in their job search.
 
 
The 2014 Universum U.S. MBA Student Survey results are based on the responses of more than 2,500 MBA students: “Students choose an unlimited number of employers they would consider working for from a list of 230. From their ‘considered’ employers they choose their top five ‘Ideal’ employers. The Ideal Employer Rankings represent the companies with the most ‘Ideal’ votes.”
 
Click the image to access the listing of the 100 most ideal employers according to U.S. MBA business students.
 
 
 Here are the company factors that the U.S. MBA students surveyed consider most important in their job search.

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