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Resume Mistakes to Avoid

26 Aug

You’ve spent a lot of time on your resume, right? And you’re really proud of it, right?

Then, you surely want to avoid these six careless errors cited by career coach Don Goodman for Careerealism:

  1. “You forget to update your contact information.”
  2. “You don’t provide enough details on your last job.”
  3. “You don’t update your skills or remove old certifications.”
  4. “You use abbreviations and acronyms only you may know.”
  5. “You keep adding to your resume, but you don’t remove irrelevant jobs.”
  6. “You name you resume file that you send out inappropriately.”

 
Click the image to read more about these mistakes.


 

For What Career Are You Best Suited?

10 Aug

Are you uncertain about the best career path for you? Have you ever taken a career aptitude quiz?

Here’s an interesting, easy, and fun “Career Decoder” quiz from Careerealism to encourage you to think more about your career options:

“Using a series of ‘would you rather’ questions, we navigate you through a quiz that determines where your strengths in the workplace connect to your motivation. The result? A breakdown of your workplace ‘personas’ and how they contribute to the success of the organization.”

“Why should you take the test? The first step in being able to build a stronger personal brand and career development strategy is knowing what value you bring to an employer. This quiz will help you map out your strengths so you can start to market them more effectively!”

“How long will it take? There are 20 questions total and it will take you less than two minutes to complete. Yet, don’t be fooled by how quickly you can complete it. The results are accurate and compelling – you’ll see!”

 

Click the image to begin the quiz. [NOTE: Once you complete the quiz, you will have access to a variety of career-related videos!!!!!]


 
Here is the URL to the videos. NO PEEKING. Do the quiz first. :-) : http://www.careerealism.com/career-decoder
 

Small Firms Need Bootstrap Marketing

7 Aug

Bootstrap marketing is another term for guerrilla marketing, a small-firm approach to competing in the marketplace.

As Brandon T. Luong, founder of Guanxi Innovations,  defines it: Bootstrap marketing involves a “tactical marketing plan giving the maximum ROI (Return on Investment) at the lowest cost while aligning with the brand’s goals.”

Take a look at Luong’s slideshow on bootstrap marketing.

 


 

Mary Pacifico-Valley: A Great Career in Auto Marketing

15 Jul

Mary Pacifico-Valley is the owner of Denver-based Rickenbaugh Automotive Group. Pacifico-Valley worked her way up the ranks to her present position, and her company is hugely successful:

“Rickenbaugh Cadillac Volvo in Denver, CO and Infiniti in Dacono treats the needs of each individual customer with paramount concern. We know that you have high expectations, and as a car dealer we enjoy the challenge of meeting and exceeding those standards each and every time. Allow us to demonstrate our commitment to excellence! Our experienced sales staff is eager to share its knowledge and enthusiasm with you. We encourage you to browse our online inventory, schedule a test drive and investigate financing options. You can also request more information about a vehicle using our online form.”

 
Here is a motivating video on Pacifico-Valley’s career and her business philosophy.

 

Evans on Marketing’s Most Popular Posts for the First Half of 2015

3 Jul

Thank you for reading our evansonmarketing.com posts. :-)

Here are the most popular 12 posts thus far in 2015 (January 1-June 30). Take a look if you missed any of them:

  1. See How Well You Can Do on This Entertaining Marketing Quiz (Because this quiz is no longer available, here is another interesting one for you: 5 Things You Thought You Knew About Interactive Content)
  2. What Job Skills Will Be Most Important in 2020?
  3. Body Language Errors to Avoid During Interviews
  4. What Are the Toughest Languages to Translate?
  5. Looking to Generate Passion? Consider Using the Color Red
  6. Social Marketing Tips
  7. Do YOU Think Before You Tweet?
  8. Personalizing Marketing
  9. Ten Marketing-Oriented Business Trends to Consider: A Slideshow
  10. Does Rebranding Always Work?
  11. Video and Social Media Are Big in the Mobile Era
  12. Pay More Attention to Loyal Customers!

 

 

Resume Tips: An Infographic

19 Jun

Although high-tech digital job application tools are gaining in usage by companies — especially larger ones, the resume remains a key document in most employment searches. So, it is  essential that we do everything we can to have our resume stand out from our job applicant competitors.

As Mark Wallace writes for Akken Cloud:

“Finding the right candidates has always been and will continue to be a top challenge for recruiters and their clients. And, with the job market as strong as it is now, often times, active and passive candidates for employment are relying on the available new media channels and not spending as much time as they should on dusting off an old resume or perhaps creating a new one.”

“Let’s face it, the traditional resume or CV, will likely go away in the not too distant future. However today, how a candidate formats his or her resume is often the primary reason why a technology platform, a recruiter, or talent acquisition team will select and follow up with a potential candidate. The below Resume Do’s and Don’ts infographic includes some great tips to help your employees, customers, and your team to be successful.”

 

Click the image to enlarge it.

Via AkkenCloud

 

How to Do Better at Scheduling Your Activities

2 Jun

Are you a procrastinator? Do you plan out your activities to stay on target? Want to do better at personal scheduling?

Check out this video from Gretchen Rubin, the author of several books, including the #1 New York Times and international bestseller, The Happiness Project. Her books have sold more than two million copies and been published in more than thirty languages.

 

 

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